Course curriculum

  • 1

    How to think about companies

    • Video

    • Slides
  • 2

    Researching your customers and users

    • Video

    • Slides
  • 3

    Analytics (understanding what your customers do)

    • Video

    • Slides

    • Google analytics for beginners course
  • 4

    Funnels

    • Video

    • Slides
  • 5

    OKRs (Objective, key-results)

    • Video

    • Slides
  • 6

    Acquisition and tactics

    • Video

    • Slides